Strategic Communication in Domestic Disasters

  • August 15, 2006
  • Ms Carol A Kerr, Dennis M Murphy

Strategic Communication during disaster response directly supports the ability of the U.S. government and it's military to establish a safe and secure environment for our citizens. Accurate public information is critical. Managing expectations and positively influencing perceptions by proactive education and training is equally important. Senior military commanders must provide accurate messages in conjunction with actions and images that instill confidence. In the end, Strategic Communication is commander's business.